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Strategic initiative aims to deepen engagement with MSME stakeholders and enhance financial inclusion
Chandigarh: In a move that underscores its commitment to empowering India’s Micro, Small, and Medium Enterprises (MSME) sector, Bank of Baroda (BoB)—one of India’s premier public sector banks—successfully conducted an MSME Outreach Program in New Delhi. The event was held with the goal of fostering stronger relationships with existing MSME clients and reaching out to emerging enterprises across the South Delhi Region.
As MSMEs continue to play a pivotal role in India’s economic development—accounting for nearly 30% of the country’s GDP and a significant share of employment—the outreach program was a timely initiative to ensure these enterprises are better integrated into the formal financial ecosystem.
Strengthening Connections, Enabling Growth
The program was inaugurated by Smt. Mini T.M., Chief General Manager & Zonal Head, New Delhi Zone, who emphasized the importance of financial institutions working in tandem with small and medium businesses to ensure their sustained growth.
“Our MSME Outreach Program is more than just a banking initiative; it’s a strategic effort to connect Micro, Small, and Medium Enterprises with the formal banking framework,” said Smt. Mini TM. “Through this engagement, we aim to provide customized financial solutions, promote inclusivity, and create an environment where these enterprises can truly flourish. Bank of Baroda stands as a long-term partner in their journey of growth and success.”
The event was also facilitated by Shri M.V.S. Sudhakar, Deputy General Manager – Business Development, and Shri Samir Kumar Ojha, Deputy General Manager & Regional Head, South Delhi Region. Together, they addressed the gathering and reiterated the Bank’s focus on MSME-centric financial products and services that are aligned with the evolving needs of this critical sector.
High Participation and Sectoral Representation
The outreach program witnessed active participation from a wide array of MSME entrepreneurs, industry representatives, bank officials, and stakeholders from allied sectors. Entrepreneurs shared their experiences and interacted directly with Bank officials, gaining insights into financial products, digital banking tools, and credit facilities that can support their expansion and operational needs.
Senior officials from across the South Delhi Region—including branch managers and the Deputy Regional Head—also participated, reflecting the Bank’s comprehensive and inclusive approach to community engagement.
The initiative also provided a platform for the Bank to showcase its range of MSME-specific offerings, including:
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Working capital loans
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Term loans for expansion and equipment
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Trade finance solutions
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Digital platforms for faster processing
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Government-linked schemes such as CGTMSE and PMEGP
These products are designed to support MSMEs across different growth stages—from early-stage businesses to well-established enterprises seeking to scale operations.
South Delhi Region: A Growth Driver for MSME Business
Bank of Baroda’s South Delhi Region plays a crucial role in driving the Bank’s MSME business in the national capital. With 47 branches spread across New Delhi, the region has emerged as a vital contributor, accounting for approximately 36% of the total MSME business in the New Delhi Zone as of March 31, 2025.
This strong contribution underscores the economic vibrancy of the South Delhi Region and the effectiveness of the Bank’s focused initiatives in this area. The region’s diversified MSME base, ranging from manufacturing and services to retail and trade, aligns well with the Bank’s customized product offerings and advisory services.
Supporting the Backbone of the Indian Economy
MSMEs form the backbone of India’s industrial landscape and are essential for generating employment, fostering innovation, and promoting regional development. However, many of these enterprises face challenges such as limited access to credit, lack of formal financial support, and insufficient awareness of government schemes and banking tools.
By conducting programs like the MSME Outreach initiative, Bank of Baroda is addressing these challenges head-on—providing MSMEs with direct access to banking experts, tailored financial advice, and a host of credit and support services.
Through these efforts, the Bank not only aims to bolster its own footprint in the MSME segment but also contribute meaningfully to India’s broader economic goals, including self-reliance, entrepreneurial empowerment, and financial inclusion.
Looking Ahead
Bank of Baroda’s New Delhi Zone, under the leadership of Smt. Mini T.M. and her team, is committed to conducting more such outreach programs in the future. These initiatives are expected to play a critical role in expanding the Bank’s MSME portfolio, nurturing business ecosystems, and building long-term relationships with India’s growing community of small and medium business owners.
